North Beach Creative

Westminster at Lake Ridge
Lake Ridge, Virginia

Located near the suburban Washington, D.C. town of Occoquan, Virginia, Westminster at Lake Ridge was opened by Westminster Presbyterian Retirement Community, Inc. in 1993 as a Continuing Care Retirement Community (CCRC). As part of the Ingleside family of not-for-profit CCRCs, the community has shared a common mission for more than 100 years: providing the highest quality service to aging adults of all faiths, throughout their retirement living.

Due to low occupancy North Beach Creative was engaged to produce a fresh look and feel based on a refreshed positioning of the community and a completely new strategic marketing plan. NBC provided a complete range of services, including photography, website development and maintenance, collateral, print ads and direct mail campaigns. Occupancy is now at 96%. We remain actively engaged